The world cup is ours!

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World Cup Review 

 

Activity 1: Vocabulary – Match the words with their definitions

Match the words with the correct definitions.

Underdog → ___

Sponsor → ___

Achievement → ___

Competition → ___

Teamwork → ___

Value Proposition → ___

Definitions

a. Working together to achieve a goal.

b. A company that gives money to support a team.

c. A person or team not expected to win.

d. Something important you have achieved.

e. A contest where people compete.

f. The reason why investing in something is beneficial.

Activity 2: Tenses – Choose the correct option

Circle or select the correct answer.

Cape Verde is / was / will be a small island nation off the west coast of Africa.

Morocco reach / reached / has reached the semi-finals of a World Cup in 2022.

Argentina wins / won / will win the World Cup in 2022.

The sponsor supports / supported / will support the team next season.

The players train / trained / will train hard every day.

Many companies have invested / invested / will invest in football teams in recent years.

If a company sponsors the team, it gets / got / will get more brand exposure.

If the campaign is successful, more people support / supported / will support the team.

Cape Verde has become / became / becomes more competitive in recent years.

The team defeated / defeats / has defeated stronger opponents during the tournament.

If the players train hard, they improve / improved / will improve their performance.

The national team represents / represented / will represent its culture and identity.

Sponsors have created / created / create emotional connections with fans around the world.

Next year, the team plays / played / will play in new international competitions.

If more companies invest in the team, it grows / grew / will grow faster.

Activity 3: Commercial Pitch Structure

Match each section with its purpose.

Sections

Slogan → ___

Hook → ___

Story → ___

Value Proposition → ___

Close → ___

Purposes

a. Explains why sponsoring the team is a good investment.

b. Introduces the team's identity and background.

c. Captures attention immediately.

d. Memorable phrase representing the campaign.

e. Final persuasive call to action.

Activity 4: Reading

Cape Verde: Small Islands, Global Dreams

Cape Verde is a small island nation located off the west coast of Africa. Although it has a small population, the national football team has achieved important milestones in recent years. The players are known for their determination, teamwork and strong cultural identity. Many supporters believe the team can continue growing in international competitions. If sponsors invest in Cape Verde, they will reach new audiences and create emotional connections with fans around the world.

Read and choose True or False

Cape Verde is located in Africa. ______

The team is famous for its teamwork. ______

The text says the team has a very large population. ______

Sponsors can reach new audiences. ______

The text mentions emotional connections with fans. ______